Tuesday, November 22, 2011

Ben & Jerry’s co-founder explains how to do well by doing good


A scoop of Ben & Jerry’s may taste like heaven, and for company co-founder Jerry Greenfield, the business of making ice cream has a spiritual side as well.

“There is a spiritual aspect to business, just as there is to people,” said Greenfield.

The ice cream company known for its colorful pint-size containers, funky flavors and creative marketing has implemented smart business practices that have advanced its bottom line as well as its do-good corporate culture.

Tuesday, November 15, 2011

Passing of Evelyn Lauder marked by Jewish activists against breast cancer

It’s hard to find a Jewish woman without a direct connection to breast cancer. With nearly one in 40 women of Ashkenazi descent possessing a genetic mutation that greatly increases their chances of contracting the disease, breast cancer, like Tay-Sachs and Gaucher’s, is a disproportionately Jewish disease.

So it’s little surprise that the passing this weekend of Evelyn Lauder, the refugee from Nazi-occupied Europe credited with inventing the pink ribbon -- the global symbol of breast cancer awareness -- took on a special Jewish significance.